Tag Archives: Kim Kardashian

Celebrity Brand Ambassadors – College Sports Edition

As I was leafing through my US Weekly last week I came across a photo of Joel Madden in head to toe Hoosier gear that left this IU alumna beaming with Hoosier pride. Now, I am fully aware that it wasn’t Justin Timberlake or Kim Kardashian, but still ….waaay cooler than Jared the Subway guy (who lived in an apartment above a Subway on campus) or Mark Cuban (whose love for Hoosier basketball was the catalyst in making him a millionaire many many times over).

Let’s face it, celebrities are the highest paid and usually the most efficient (not always) brand ambassadors in town.

Exhibit A: The Kardashian marketing machine.Exhibit A: The Kardashian marketing machine.

So, here are some celebs who show their college sports alliance with pride, free of charge….we think…

Fans and Alumni (from  top left): Trojan Will Ferrell, Cardinal Tiger Woods, Golden Bear Adam Duritz, (from bottom left) Wildcat Ashley Judd, Hawkeye Ashton Kutcher and Longhorn Matthew McConaughey

Hometown Fans: Tiger Justin Timberlake, Bearcat Nick Lachey and Trojan Snoop Dogg

At the very least fans of the apparel: Longhorn Jessica Simpson, Hoosier Joel Madden, and Husky Lindsay Lohan

Has trouble committing, but loves the hats: Leonardo DiCaprio

Just to clarify…if you do not see your team represented in any of the photos above…then, I’m sorry, but that means they suck.

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Top Halloween Costumes on Campus in 2010

THE JERSEY SHORE

Campuses everywhere will have no shortage of faux “Guidettes” and “Juice Heads” fist pumping the night away.

(Left: Pauly D Costume, Right: The Real Pauly D)
(Left: “Snooki” Costume, Right: The Real “Snooki”)
(Left: “The Situation” Costume, Right: “The [Real] Situation”)
AVATAR
Move over Smurfs, there’s a new blue “it” costume in town. Welcome to Pandora University.
(Left: Jake Sully Costume, Right: The “Real” Jake Sully)
(Left: The “Real” Neytiri, Right: Neytiri Costume)
LADY GAGA
Lady Gaga doesn’t wear outfits…she wears costumes, so it’s a given that we will see her “little monsters” just about everywhere we turn this Halloween.
(Left: Lady Gaga Costume, Right: The Real Lady Gaga)
THE SEXY (                )
It’s become the Halloween staple for girls 18-28. Here is how it works, pick a noun and then put the word “sexy” before it…voila…you have your costume. Try it, it’s like Halloween mad libs, nearly any noun will do…vocation, animal, season, character, etc..
(Top Row From Left: Sexy Little Red Riding Hood – “Lo” Boswortj,  Sexy Sailor – Sarah Paxton, Sexy Flapper – Kim Kardashian, Sexy Peacock – Audrina Patridge, Sexy Cop – Heidi Montag, Sexy Wonder Woman –  Kim Kardashian, Sexy Bride – Mariah Carey, Sexy Maid – Jenny McCarthy, Sexy Cadette – Paris Hilton, Bottom Row From Left: Sexy Firefighter – Lindsay Lohan, Sexy Devil – Selita Ebanks, Sexy Alice in Wonderland – Paris Hilton, Sexy Mermaid – Mariah Carey, Sexy Genie – Kim Kardashian, Sexy Prisoner – Paris Hilton, Sexy Aerobics Instructor- Kristin Cavallari, Sexy Angel – Mariah Carey, Sexy Ladybug – Sophie Monk)

THE 80’S

If you didn’t already know, the 80’s are soooooo hot right now.

Fall 2010 College Fashion Trends for Women

The Legging

This isn’t really a news flash, leggings have been “in” for a couple of seasons now. However, they took a mini vacay for the summer, and are back in a big way for fall with lots to choose from: shiny ones, patterned ones, and good old fashioned black ones. A note to wearers…your shirt must be long enough to cover your bum…it’s the law.

Pictured: Kim Kardashian and Lauren Conrad.

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The Jegging

Leggings + Jeans = Jeggings

The Legging has been so popular that it has joined forces with it’s equally popular counterpart, The Skinny Jean, to create an über pant…and thus The Jegging was born. It’s a perfect match for the staple fall boots and sweaters. Note to wearers… the same long shirt law applies to The Jegging…there are no exceptions.

Pictured: Audrina Patridge and Sienna Miller.

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The Faux Fur Vest

We have Rachel Zoe to thank for this old retro look exploding back onto the scene. This dances the very thin line between fashionable and costume-y. But, if you can pull it off, then it’s one super fabulous “boho-chic” fall piece.

Pictured: Kim Kardashian and Kristin Cavallari.

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The Scarf

Hands down the best fall accessory.  Scarves go with EVERYTHING and they can make an ordinary outfit stylish (with very little effort).

Pictured: Vanessa Minnillo and Jessica Alba.

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The Fringe Boot

Fringe is so hot right now, so it’s no surprise that this includes boots. In fact, I predict it’s about to take over every girls fall/winter fave (which, incidentally, happens to be every man’s least favorite girl fall/winter staple)…that’s right…you heard it hear first(ish),  Kettle Black is the new Ugg.

Pictured: Lauren Conrad and Vanessa Hudgens sporting Kettle Black Koolaburra Triple Fringe Boots.

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The Biker Boot

The Biker Boot is the other favorite boot for fall, this flat boot is usually studded or buckled and goes great with other “biker-chic” accessories like The Studded Hobo and The Leather Jacket. All across the land sorority girls and reality starlets alike will be able to look as bad as they wanna be, without having to throw a leg up on a hog. And that my friends, is what fashion is all about.

Pictured: Kristin Cavallari and Kim Kardashian.


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Shameful Celebrity Spokespeople

Some celebrities will do anything for a paycheck these days.  From hawking nuts to yogurt to cheap Italian denim, some celebs will stand behind any product that’s tossing a paycheck their way.  Unfortunately the brands are the real losers here, because these awkward juxtapositions often leave consumers bewildered rather than impressed.  Here is a list of the more recent celebrity spokesperson debacles we wish we’d never been subjected to:

Jamie Lee Curtis, Activia

jamie lee curtis activia
Adweek.com

Activiaaaaaaa! Who can forget the annoying jingle associated with this digestive-friendly Dannon yogurt.  If the jingle doesn’t stick in your head for days, perhaps Jamie Lee Curtis’s cheesy grins and awkward mentions of “occasional irregularity” will. According to the ad, 87% of this country suffers from digestive issues.    Perhaps a more important statistic is one pointed out in Youtube video comment – that 87% of this country suffers from bad commercials such as this one.  The ad has been spoofed numerous times on the video sharing site, as well as a Saturday Night Live skit featuring Ashton Kutcher, Amy Poehler, and Judy Grimes.

Lindsay Lohan, Fornarina

If your dad makes an appearance on the Maury show to discuss your addiction to prescription drugs, you probably aren’t anyone’s top pick for celebrity spokesperson.  This must be why Lindsay Lohan stooped low enough to star in a now-infamous commercial for Fornarina, a low-end Italian clothing line.  Even though the Maury incident occurred well after this commercial was filmed, Lohan’s appearance in the ad was seen as just another sad attempt for the out-of-work actress to earn a paycheck .  The trippy, bizarre commercial (which is hardly distinguishable as a clothing ad) was mocked by almost every celebrity news site imaginable.

Kirstie Alley, Jenny Craig

kirstie-alley-fired-fat_0_0_0x0_550x651
Theinsider.com

Kirstie Alley started off as a perfect spokesperson for the weight loss program.  Since beginning the diet in 2004, the actress claimed she lost 75 pounds and maintained the weight loss for over a year.  However, in early 2008, photos surfaced of the once-healthy Alley looking more like her old, fat self.  Eventually a Jenny Craig spokesperson announced that Alley would “no longer appear in future advertising endeavors” for the brand, and that she would “pass the maintenance baton” to Valerie Bertinelli, former soap star and ex-wife of Eddie Van Halen.  We’re sure Alley’s failure to keep the weight off thrilled Jenny Craig execs,  who no doubt paid her big bucks to tout the program’s success.

Levi Johnston, Wonderful Pistachios

Levi Johnston has stretched his 15 minutes of fame more than any “celebrity” out there, and the 19-year-old baby daddy is showing no signs of slowing down. Bristol Palin’s former fiancé began by posing for GQ, and now the Alaskan stud appears in the October issue of Vanity Fair and even an upcoming issue of Playgirl.  In a new commercial for Wonderful Pistachios, Johnston is seen munching on pistachios alongside a bodyguard.  “Now Levi Johnston does it with protection,” reads the tagline.  We bet Bristol does too, after she saw how quickly Johnston turned from family man to famewhore.

Kim Kardashian, QuickTrim

kim k quick trim
Obesityfighter.com

Only Kim Kardashian would shamelessly promote a weight loss supplement during her own sister’s wedding.  In a recent issue of OK! magazine, which featured Khloe Kardashian’s wedding to Lamar Odom on the cover, Kim lamented how tight her dress was and how fitting into it involved a “lot of QuickTrim.”  Members of the Kardashian clan are no strangers to self-promoting at any chance they get, so why would a sacred event like a wedding be any different?  Kim has also mentioned the product numerous times on her website, her twitter page, and during her many paid appearances.  She claimed that official endorsement offers from QuickTrim came after she began to promote it by her own means, but we aren’t sure we buy that claim.  Plus, Kim’s not fooling anyone – it takes a lot more than a diet pill to look that hot.

Jon Gosselin, Ed Hardy

jon goss ed hardy
Hollywoodlife.com

Ok, so Jon Gosselin does not officially represent  the clothing line…yet.  But he may as well, seeing as the brand has become synonymous with douchebaggery and everything else Jon Gosselin stands for.  Ever since Jon began to sport the label’s tees all over town, he’s become the unofficial spokesperson for Christian Audigier’s tattoo-inspired designs.  He even partied aboard Audigier’s yacht in Saint Tropez, alongside his 22-year-old girlfriend Hailey Glassman.  At one point the deadbeat dad was in talks to design a children’s clothing line for the brand, but that offer must have fizzled, along with Jon’s desire to be a responsible husband and parent.

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