Amethyst Jeans 2011 College Campus Tour

Campus Media Group coordinated a 2011 college tour for Connecticut based premium junior denim brand, Amethyst Jeans that will kick off and give away free jeans and swag in its home state at the University of Connecticut on September 12, 2011.

The one-of-a-kind Jean Machine, a 25-foot, bright pink customized truck, is loaded with jeans and other promotional swag. With multiple tours under its belt, including two years with the Vans Warped Tour, as well as the Varsity cheerleading and dance competitions, Amethyst Jeans is excited to bring its latest tour to college campuses during the month of September in celebration of back-to-school.

With event management and school based advertising support handled through Campus Media Group, The Jean Machine will be rolling through college campuses over the next month giving away thousands of free Amethyst Jeans and swag bags to those lucky college students who stop by and check out what’s new with Amethyst Jeans. You can follow the Jean Machine’s every move on Amethyst Jeans’ Facebook (facebook.com/AmethystJeans) and Twitter(@AmethystJeans) as well as get the latest in Amethyst Jeans news, free jean giveaways and denim trends.

College Campus Tour Schedule:
Monday, September 12th – University of Connecticut (Storrs, CT)
Wednesday, September 14th – University of Pittsburgh (Pittsburgh, PN)
Friday, September 16th – University of South Carolina (Columbia, SC)
Monday, September 19th – Clemson University (Clemson, SC)
Wednesday, September 21st – Austin Peay State University (Clarksville, TN)
Friday, September 23rd – Eastern Kentucky University (Richmond, KY)
Monday, September 26th – Indiana University (Bloomington, IN)
Wednesday, September 28th – Illinois State University (Normal, IL)
Friday, September 30th – Ball State University (Muncie, IN)
Monday, October 3rd – Eastern Michigan University (Ypsilanti, MI)
Wednesday, October 5th – University of Cincinnati (Cincinnati, OH)

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About Jason Bakker

Jason Bakker is a native Minnesotan and has been working in the area of youth marketing for nearly a decade. He currently works with Minneapolis based Campus Media Group as the Director of Marketing and is responsible for following trends in the ever-changing landscape of youth culture and media usage, and for consulting advertising agency and national brand professionals on how to develop integrated marketing programs that reach college youth.

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