Goodwill Halloween Design

We are happy to be helping Goodwill with their campus marketing efforts this year. I wanted to share their creative with you because I think it’s excellent. It’s fun. It reinforces the brand. It stands out. And more importantly, it makes me want to shop Goodwill for a Halloween costume. I’m guessing students will share my sentiment.


Goodwill design
Ad creative design for Goodwill


About Jason Bakker

Jason Bakker is a native Minnesotan and has been working in the area of youth marketing for nearly a decade. He currently works with Minneapolis based Campus Media Group as the Director of Marketing and is responsible for following trends in the ever-changing landscape of youth culture and media usage, and for consulting advertising agency and national brand professionals on how to develop integrated marketing programs that reach college youth.