Tactics for Recruitment Branding and Marketing

Thomas Borgerding (CEO of Campus Media Group) has been invited to speak at the 2010 NACE Annual Conference on June 2nd. Tom will provide the top 16 tools for building your recruitment brand and hiring the very best students. Attendees will learn how to best reach out to students and develop long-term strategies for filling the recruitment funnel, and learn tactics on options for any size budget.

The discussion will include topics such as how to work with career centers, Facebook and other social networking platforms, student groups, campus newspapers, and other media channels while promoting your brand and career opportunities. Borgerding will also cover how to keep a presence on campus even when your company isn’t hiring.

You can follow the discussion on Twitter using #NACE10. For those of you that would like a copy of the presentation or would like more information on our college recruitment capabilities, please contact us here.

The National Association of Colleges and Employers (NACE) is the leading source of information on the employment of the college educated. The professional association connects more than 5,200 college career services professionals at nearly 2,000 colleges and universities nationwide, and more than 3,000 HR/staffing professionals focused on college relations and recruiting. To learn more about the annual conference, please click here.

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About Jason Bakker

Jason Bakker is a native Minnesotan and has been working in the area of youth marketing for nearly a decade. He currently works with Minneapolis based Campus Media Group as the Director of Marketing and is responsible for following trends in the ever-changing landscape of youth culture and media usage, and for consulting advertising agency and national brand professionals on how to develop integrated marketing programs that reach college youth.